“Build it and They will Come!”

NOT.

Connection is the Nuclear Core of Social Media. But you MUST make an effort for that to happen.

Whether you have a social media home business, traditional bricks and mortar business, or an online business, you must get into the social trenches and connect and converse. It is that simple and that plain.

It is ALL about Connecting and creating a Magnetic Conversation.

But why are people NOT doing that?

Maybe they do not know this powerful 5 Step “Avalanche Process” for getting New Customers and KEEPING them.

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I’ve been using Twitter since January of 2008 and have really come to love the community of people I’ve met and connected with. It has also been a tremendous place to do business, see and be seen by the world. It’s been amazing to watch over this time that nearly 15,000 people read what I tweet. It’s been an organic growth of followers. I’m truly blessed to have one person reading my tweets…let alone thousands of people.

Lately, I’ve been contemplating the number of people that I follow. Since I often tried to follow everyone back that followed me, I noticed over the last 6 months, my DM inbox was more and more filled with SPAM and my tweet stream was so clogged, that I couldn’t keep up and more importantly, I’d lose/miss tweets in the mass of thousands and thousands of tweets from people’s tweets that I’d want to see. An increasing number of tweets would be purely marketing only type tweets. I was missing the tweets that were VALUABLE to me!

What to do…what to do?

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YOU LIE!

Social Media can really irritate me.

REALLY.

These lies in social media that people are promoting daily that as far as marketing and social connections, have little to do with either of the two. I hear them on podcasts, see them on blogs, and view them on videos and each time I feel like SHOUTING to the roof top.

I believe it was Joe Wilson that shouted out “YOU LIE”during his speech. Well, maybe we need to take the Joe Wilson speaking course and shout that out  at out social media folks that are promoting lies and maybe even are not aware of they are doing it. They may be just repeating what they have heard in social media.

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